national day just ended, also did not forget the highway spectacle? Travel people hear the toll free like crazy all cars, resulting in high speed was a large parking lot, the emergence of various scenes, walking the dog, go to the toilet, and even someone playing basketball at high speed but if! Watch you will find a lot of cars and spare seats, think there is no way for those who go to the same direction of the ride? Both energy conservation and environmental protection to maximize efficiency, and reduce the traffic pressure, Why not?.

Ridejoy has solved this problem, and is committed to helping users to ride in any time and any place to achieve. Ridejoy is currently in the United States App Store shelves, the following is the production team for the entire program design process summary –

iPhone application design problems

Ridejoy page version of the operation for several months, the team has a lot of user needs through the existing user. For the development of iPhone applications, we have to do is not to transplant the web page to the mobile platform, but to completely replace the new application page, bringing a new user experience.

the following are 3 major challenges for improving the user experience:

· how to transfer the driver’s travel arrangements and the needs of the passer – by


· how to speed up the matching of drivers and riders passers-by?

· how to make the arrangement of the Ridejoy driver and the driver’s route is more convenient?

we did it this way:

challenge 1: encourage information release

wants to make the success of the seat sharing service, people must be encouraged to release travel plans and routes. According to our observation, driving yourself a few, there are many of them are looking for ways to reduce costs, but if they don’t travel plans to release in Ridejoy, then Ridejoy will not be able to get information, it can not share the empty seat.


team started with a list of all the reasons for the company’s opportunity to share the seat, I summed up a few of the most important information, and they are released in Ridejoy to attract potential drivers. Practice has proved that drivers are most concerned about the information is:

(1) hitchhiker photos.

(2) has a large number of potential riders.

(3) how much money can be earned from


Challenge 2: fast pairing

people don’t like to wait, Ridejoy keeps trying to reduce pairing time. Posted on the web

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