in 2009 comes to an end, "Motom Taobao official flagship store officially opened. So far, there have been seven wolves, tigers, talent, PEAK, 361, Fujian garment enterprises have received the Taobao mall throw over the ball".
industry insiders believe that the huge sales network sales ability, is the clothing enterprises is difficult to block the temptation, but took the "Hydrangea", how to deal with the relationship between the shop and the store, will be a major problem facing the garment enterprises.
found that: Fujian clothing aimed at e-commerce
Taobao and Motom of the successful marriage, can be seen as a win-win." For Motom Taobao official flagship store opened, Taobao mall official Zhang Yong, told reporters: on the one hand, Taobao will help Motom using the form of e-commerce, the product introduction to the majority of online shopping consumers, so that consumers can more easily and conveniently to buy Motom products, and to deepen the brand Motom cognition; on the other hand, join the industry renowned brand Motom, will further enhance to build 100% authentic, 100% value "for the purpose of service of Taobao mall influence.
"Motom Taobao official flagship store opened, mainly Chinese Taobao mall huge sales ability, it is difficult for us to block the temptation." Motom director of brand management center Zhang Lili said: but took the "Hydrangea", how to deal with the relationship between the shop and the store, will be a major problem facing Motom.
reporter noted that, although Taobao has received the mall thrown to the "Hydrangea", but Motom or left hand, according to Zhang Lili, Motom new products will not appear in the "Motom Taobao official flagship store, shop and the store’s product categories are distinct, so although the shop to sell products than the store price is low, but will not impact on the Motom store.
In addition, in order to ensure the Motom
"brand reputation, the company will not consider network agents, operating entirely by the company itself." Zhang Lili stressed.
temptation: irresistible online shopping market
with Motom in Taobao mall, so far, there have been seven wolves, tigers, talent, PEAK, 361 and many other Fujian garment enterprises took the Taobao mall throw over the ball". And Motom, these clothing enterprises is the value of Taobao mall sales ability.
a group of sales data is constantly being refreshed, to prove the charm of Taobao mall.
in October 18th last year, JACK&JONES shop one-day turnover of more than UNIQLO reached 470 thousand, become the first clothing store taobao.com. But this record did not remain long in November 2nd last year, Taobao’s official flagship store with amazing success on the turnover of 550 thousand yuan, to regain the taobao.com first clothing store reputation. In October Taobao and UNIQLO store.