Abstract: the company changed a crop and a very mediocre CEO, they do not have the ability to lead the company and vision. However, the company’s biggest failure may be its organizational structure, because its organizational structure does not seem to exist.

 

April 22nd news, according to foreign reports, YAHOO was the Internet giant, unlimited scenery. However, it is after sadly sigh, after more than and 20 years of turmoil, it is now already dying.

YAHOO to sell again, this time seems to be true.

YAHOO was founded in 1995. Like Google and other mainstream Silicon Valley technology companies like entrepreneurs, its founder Yang Zhiyuan (Jerry Yang) and David Filo (David Filo) is the prestigious Stanford University students. YAHOO is the first Internet directory site, and later it became the most popular Internet information navigation tools. At that time, it was boundless, no one can. It wasn’t until 2000 when the Internet bubble burst that YAHOO fell from its dominance.

But

, YAHOO continues to innovate, not behind the popular search engine Alta Vista, and later appeared in Google. It produces a variety of services, such as news, e-mail, picture files, groups, chat, classified ads. But over time, many of these services have been shut down.

mediocre CEO turns into a blind

the company changed a crop and a very mediocre CEO, they do not have the ability to lead the company and vision. However, the company’s biggest failure may be its organizational structure, because its organizational structure does not seem to exist.

in 2001, Semel (Terry Semel) took over the YAHOO CEO, and has served until the mid 2007. In the meantime, YAHOO completely messed up. Shortly before Semel took office, YAHOO spent $4 billion 600 million acquisition of the personal homepage service website Geocities; then, after he took office, YAHOO has invested $5 billion 700 million acquisition of the Internet audio-visual design company broadcast.com. These two acquisitions let YAHOO spent more than $10 billion, for a series of farce behind foreshadowed. YAHOO has also been engaged in a joint venture, one of the joint venture responsible for the production of television programs and broadcast on major television stations. It also worked with the technology media giant Ziff Davis out of a YAHOO magazine.

successful practices have not been promoted

YAHOO sports channel is a very good sports news reporting center. But its success model has not been copied to other channels in the company. In this regard, the author has been puzzling. Who is in charge of YAHOO

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